Product Manager
Company: CareFirst
Location: Reston
Posted on: January 21, 2026
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Job Description:
Develops and Implements strategy for the companys product line
and is responsible for the product planning and execution
throughout the Product Lifecycle, including gathering and
prioritizing product and customer requirements, defining the
product vision. Working with Product Owners, IT, and other
stakeholders to prioritize product and customer requirements
against the business strategy, product roadmap, and value drivers.
Partners closely with engineering to ensure we deliver winning
products that meet CareFirst and member needs. Oversees the product
roadmap development process ensuring it includes the UX, design
teams, operations managers, engineering managers, and finance
teams. Confirms project deadlines with support from the product
owners and delivery team. To ensure the product development stages
meet internal and external stakeholders. expectations. Also,
provide timely and accurate communication of updates to the
products overall deployment. Reports on product performance using
latent and predictive data to confirm that product performance
meets high-reliability standards. Ensuring overall product success.
ESSENTIAL FUNCTIONS: • Leads the entire product management life
cycle -Translates business strategy are reflected in downstream
product processes. Ensures all stakeholders features, requirements,
and acceptance criteria support delivery and testing of new
products and features. May also manage beta programs, manage the
development of product marketing materials and technical
documentation. Ensure new products align with and supports existing
products where applicable. • Leverages research market research as
inputs into the product roadmap to confirm market demand. Done by
gathering feedback from customers and analyzing product landscape,
updates existing products and new technologies. .Ensures Product
Owners backlogs incorporates this data in their prioritization
processes. • Defines the product roadmap showing the value derived
at each delivery of functionality milestones. These milestones do
not dictate architecture; they define features or capabilities,
normally documented through business strategy and translation of
that strategy into workflows, user stories, or required features. •
Responsible and/or assists with go-to market strategy and launches
for new products; facilitates product release with product owners,
engineering, sales, supply chain, etc.; educates internal and
external stakeholders. Will also develops/delivers product
presentations. • Facilitates marketing and stakeholder
communications for all products including clear ability to
translate technical solutions into value proposition. • Works with
finance, where applicable, to define revenue drivers and pricing to
ensure competitiveness in the market as well as financial
profitability in the marketplace. • Identifies and documents Market
information including competitive analysis, threats, trends and
information that would be helpful to management, sales and
marketing. SUPERVISORY RESPONSIBILITY: Leads a team utilizing a
matrix management system. QUALIFICATIONS: • Education Level:
Bachelors Degree in Product Management, Engineering, Information
Technology or related field OR in lieu of a Bachelors degree, an
additional 4 years of relevant work experience is required in
addition to the required work experience. Licenses/Certifications
Upon Hire Preferred: • Certified Product Manager (CPM)-AIPMM •
Certified Product Marketing Manager (CPMM)-AIPMM Experience: 10
years experience product management and/or product owner
experience. Knowledge, Skills and Abilities (KSAs) • Proficient in
project planning and life cycle development. • Excellent
communication skills both written and verbal. • Proficient in Agile
methodologies, principles, and procedures. • Ability to use Product
KPIs and business metrics to optimize the product. • Ability to
recognize, analyze, and solve a variety of problems. • Ability to
analyze, organize and prioritize work while meeting multiple
deadlines. • Must be able to meet established deadlines and handle
multiple customer service demands from internal and external
customers, within set expectations for service excellence. Must be
able to effectively communicate and provide positive customer
service to every internal and external customer, including
customers who may be demanding or otherwise challenging. Salary
Range: $125,840 - $224,939
Keywords: CareFirst, Chantilly , Product Manager, IT / Software / Systems , Reston, Virginia
